Being Safe While Touring Your Community

Renting apartments is important, but so is your safety.  With a few tips you can stay safe on all your tours. Read more »

Meeting with a Prospective Resident

How do you meet with a prospective resident?  Do you stay at your desk, with your work between you and them?  Are you near a phone that keeps ringing?  These distractions can lose this prospective resident for good… Read more »

Customer Service – How to Greet a Customer

There are some very simple ways to greet a customer that takes very little time, but will lead to long-term business. Read more »

Email Etiquette

It’s no secret that most people, these days, would prefer to deal with you through email.  It saves money, it’s quick and easy and they can write and check their emails from just about anywhere.  But with this new wave of inquiring comes etiquette problems. Read more »

Telephone Etiquette

Telephone etiquette is something that will make your customers know they called the right place.  By being professional and interested, the person on the other line will feel like your complex is where they should be.  But what is telephone etiquette? Read more »

Leasing Apartments – Do You Know What it Takes

Do you know what it takes to lease apartments? It takes having a professional image, successful attitude, product understanding, knowing your customers. So, do you know what it takes to have all this? Read more »

Tenant Expectations

Do you know what your tenants expect when they live at your complex? I know you might think they expect it ALL, but that isn’t really true.  At least not for most residents.  Here’s an idea that I came up with a few years back and it has really helped with resident retention… Read more »

Home is Where the Heart Is

Your resident gives you a 30-day notice…they move just up the street because that complex was offering free rent…just because they are gone, doesn’t mean they are lost to you forever… Read more »

Marketing Yourself to Potential Residents

People come to your property for a couple of reasons…(1) they need a place to live and (2) can actually be any number of things.   They can afford your rents over your competition, they have friends that live at your complex, it is close to their work, etc.  So how do you know how to market to their second reason? Read more »

Customer Service

I’ve talked a lot about giving gifts to your residents and your new move-ins and the things you can do to make your property a little different than your competition, but is that enough customer service?  I don’t think so.  I think customer service doesn’t have to cost much, if anything, but it can bring you return customers… Read more »

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